Long gone are the days of the 1947 women's clothing small store, in Sweden. The Swedish fashion brand H&M (for Hennes & Mauritz) now owns 3,500 stores around the world and will inaugurate its 362nd address in the US. But it's not just another store. Its the 13th location in Manhattan. Oh, and it's the retailer's largest store in the world. The 63,000-sq.-ft. space will open its doors on May 20, in Herald Center, at the intersection of Broadway and Avenue of The Americas. All H&M lines (Women, Men, Kids, Young) will be displayed, as well as the Home collection. Shoes, both for women and men, will have their dedicated department. A 35 ft. glass facade will include a huge LCD screen, and if you want, you'll be able to stroll around a 30 ft high atrium inside the building. Last but not least, John Legend himself will play for the grand opening, cut the ribbon and shake hands with 20 lucky randomly chosen persons.
*Photo: via Retailing Today
News in the same category
This is a world premiere: e-commerce website Etsy has opened its very first IRL shop. It's located at Macy's Herald Square, in New York City.
Ikea, the world-famous Swedish home goods and furniture retailer has opened a small-format shop in New York’s Upper East Side and has plans to roll out a further 12 similar sized shops nationwide.
The announcement was made at the beginning of this year and it is now confirmed: two small Target stores will open next year in Philadelphia.
Five years ago, the high-end retailer Nordstrom announced its intention to open a Manhattan flagship store.
