Since the beginning, the discount retailer 99 Cents Only has been known for its communication based on the 99 number, in an original way. To celebrate the opening of his first store, back in 1982, founder David Gold sold 9 television sets at 99 cents each to his first 9 customers. A tradition that continues to this day. So honoring 99th birthdays is kind of a priority for the company, whether they're celebrities or not. Amelia De-Four knows what it means: a big party and a shopping spree or, in other words, the possibility of taking as many items as she wanted, for free.
99 Cents Only is now looking for soon-to-be-99 candidates, aka "official 99ers", to inaugurate a new way to celebrate the magic number: "If you know someone turning 99 years of age, we would like to make their day special by sending them a gift basket with their favorite items and featuring them in the 99 Cents Only Stores direct mail ad". If this is the case, the following information regarding the person must be sent to email@example.com: their name, date of birth, favorite item at the 99 Cents Only stores, why you think they should be selected to be featured in the ad, and a recent photo.
*Photo: 99 Cents Only
News in the same category
News published on 04/23/2015
That's good news for 99 Cents Only: after a struggling phase, efforts have paid off and the bargain stores chain is back to positive.
News published on 06/30/2015
Home delivery has become quite common but it's a first in the pet industry. Petco launched PetcoNow, its fast delivery service.
News published on 05/27/2015
Nordstrom is once again doing its best to facilitate our inclination for shopping and our communication with the salespeople. After Next last year, the upscale fashion retailer goes all the way with TextStyle.
News published on 06/23/2015
Pirch, a Californian bathroom and kitchen furniture retailer, offers what's best in this area. Still, you can go there and buy a simple plumbing supply at a fair price. And, while you are there, why not try a fancy shower.