Target is going through a complete remodeling phase, whether its concerns the stores designs or the offers for each department. Minnetonka's SuperTarget is a good example. The store has been completely redesigned and it was the occasion to test some changes in the food department. Selection of products, display and layouts: everything has been rethought. There's more local and fresh products, more healthy snacks, a grain bar, daily baked artisan breads... And these are only a few of the many new features.
In Chicago, Target has been testing localized assortments of food and beverage and, according to Chairman and CEO Brian Cornell, the results are pleasing: "While we’re encouraged with the acceleration in food sales, we are still in the very early stages of our work to provide a unique assortment of fresh, local and healthy items to our guests". Since 25 Target stores are being remodeled in L.A., the company will continue the food department tests there too: "We’ll keep testing more new ideas and innovations in many of our stores throughout this year and next -with bigger changes likely to come in 2017 and beyond- always listening and learning from what our guests tell us."
Photo: Corporate Target
News in the same category
Influential in the retail world since 1837, Hermès the luxury brand store has opened a new shop in New York.
Home delivery has become quite common but it's a first in the pet industry. Petco launched PetcoNow, its fast delivery service.
An expresso gives a great boost but it won't last more than a short time, and too much caffeine has its side effects. But as it turns out, Nestlé has taken an active interest in cubosomes to deliver molecules of nutrients I a controlled fashion.
With awareness of environmental issues more prominent than ever, many people are now seeking ways to be more eco-friendly.
